Built by car enthusiasts, for car enthusiasts. XCLUSIV® is about the details, individuality and the automotive community that brings us together.
Every brand has a beginning. Ours started long before we sold our first decal. XCLUSIV® was born from a shared passion for cars, the people behind them, and the community that brings us together. What started with car meets and weekend cruises has grown into an Australian automotive brand, but our roots have never changed.
As a co-founder of Apextheory, our journey began by bringing car enthusiasts together across South East Queensland. From organising car meets and cruises to creating club decals, it was all about building a community of people who shared the same passion.
In October 2020, we hosted our first XCLUSIV meet, a VIP event created for car enthusiasts within the Apextheory community. It was here that the XCLUSIV name first came to life, and it became recognised through for organised car meet events on the Gold Coast.
What began as a name within the car community officially became XCLUSIV® in 2023. With a growing focus on automotive decals and accessories, we began establishing ourselves at events throughout South East Queensland, including Downshift, Flawless Society, Timeless and more.
As XCLUSIV® continued to grow, so did the support from enthusiasts across Australia. By 2024, we'd established our online store becoming a top-rated seller, known for our premium decal quality, fast shipping and high level of service.
In 2025, XCLUSIV® HQ moved to Melbourne, marking an exciting new chapter for the brand. With our roots firmly established in the car community, we continued growing our presence as a premium automotive decal supplier, creating products for enthusiasts, clubs and events across Australia.
From our first car meets to supplying over 4,000 decals across Australia, XCLUSIV® has grown beyond anything we imagined in those early days. Our commitment remains the same: quality products, genuine connections and a shared respect for the automotive community and the passion that brings us together.
XCLUSIV® wouldn't be where it is today without the people who were there from the very beginning. From late-night meets and countless memories to the friendships formed along the way, you helped build something that went far beyond a shared passion for cars. What started as a community became a lasting part of our story, and that will never be forgotten.
We didn't start XCLUSIV® to build a decal brand. We started with a passion for cars, and the brand grew from there. Today, we're proud to keep that passion alive through the products we create and the enthusiasts who support us.
